Heir Apparent: Bridgestone Potenza RE970AS Pole Position

For years, the Ultra High Performance All-Season category has had numerous models that have ranked as some of the best tires on the market. One of these selections, the Bridgestone Potenza RE960AS Pole Position, dominated the category for years. However, with time, many manufacturers developed tires that also met the consumer’s needs in this category. In response, Bridgestone has unveiled the newest edition to their Potenza all-season lineup.
Bridgestone Potenza RE960AS Pole Position
Bridgestone Potenza RE960AS Pole Position
Bridgestone RE970AS Pole Position
Bridgestone RE970AS Pole Position

The Bridgestone Potenza RE970AS Pole Position is the model that will be phasing out its predecessor, the RE960AS Pole Position. While the RE960AS Pole Position excelled in handling characteristics and dry and wet traction, the RE970AS Pole Position is designed to provide additional traction in adverse conditions like snow and ice, beyond what its predecessor could accomplish. In our initial testing, we have found that the newest Ultra High Performance All-Season tire from Bridgestone compares well to the RE960AS Pole Position and holds its own against the competition's best in warm weather climates.

With an initial glance, you can see that Bridgestone maintained the utilization of a heavy directional tread design. This helps retain the outstanding wet traction that the RE960AS Pole Position was known for. Along with this, Bridgestone kept the 40,000 mile treadlife warranty. While some Ultra High Performance All-Season tires provide greater treadwear ratings, customers of the 960 and the 970 will appreciate the increased handling characteristics that the Potenza lineup has been known to offer. Building a reputation as being one of the sportiest Ultra High Performance All-Season tires on the market, the 970 looks to offer its customers a wonderful blend of handling, treadwear and overall traction.

Currently available in 24 sizes, the Bridgestone RE970AS Pole Position has been developed and released for customers with sportier coupes and sedans.

As the RE960AS Pole Position is also available in a run-flat model, Bridgestone offers many Ultra High Performance All-Season tires for your vehicle.


Sunday, December 25, 2011 by Mark Berggren

I would like to know as soon as these tires come out so I can buy a set. 225 45R 17 and 255 40R 17. I have a 2007 BMW 328i rear sport with rear wheel drive and need all season run flat tires. thank you, Mark
Sunday, February 19, 2012 by anon

Yeah, anyone know if these can be bought yet? Wheelworks was saying they couldn't get them, but I wasn't sure if that was right.
Monday, March 19, 2012 by John

Are the 970's available as RFT for a 2007 BMW Z4 3.0si roadster w the sport package?
Monday, March 19, 2012 by spencer@tirerack.com

The 970 will not be produced in a RFT in any forseeable timeframe. The 960 is a newcomer to the RFT lineup and will be used as such for quite some time right now.
Saturday, December 8, 2012 by peter

I have enjoyed the 960as for years. My only compliant was handling in light snow. I am glad to see Bridgestone is addressing this issue !
Tuesday, June 25, 2013 by George

Is there a 970 RFT on the horizon yet?
Wednesday, June 26, 2013 by Tire Rack Team

Due to the longer development time required for run-flat tires, the Potenza RE960 A/S Pole Position RFT with its 3G RFT technology was introduced at the same time as the standard Potenza RE970 A/S Pole Position line. Since both entered the market at the same time, we don't expect a Potenza RE970 A/S Pole Position RFT version.

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