Tire Rack and the White House Raise Awareness About Tire Safety

Earlier this month, the White House announced a new tire safety and efficiency program — TireWise. We are proud to partner with the White House to help raise awareness about tire safety and take action to cut carbon pollution and reduce our dependence on foreign oil.

Most importantly, we’d aim to help consumers become more educated on the role tires play in safe driving. According to the National Highway Traffic Safety Administration (NHTSA), there are almost 200 fatalities a year as a result of tire-related crashes, and approximately 11,000 tire-related crashes. Be TireWise.

Along with promoting tire safety, the TireWise campaign will inform drivers on the following topics:

  • Tire buying
  • Tire pressure
  • Treadwear
  • Tire aging
  • Replacing tires

Also, as part of the program, the Department of Transportation will finalize a rule to establish a tire fuel efficiency information program so consumers can identify the most energy-efficient tires. Our guide to fuel-efficient, low rolling resistance tires includes a listing of current tire options that focus on fuel economy as a high priority.

Fuel-Efficient Low Rolling Resistance Tires

At Tire Rack, we do our part, too, by providing test results that include fuel consumption comparisons done in a real-world environment similar to what many experience on their daily drive.

Tire Rack Test Results

Together, let’s be TireWise, save money at the pump, increase efficiency and protect our safety.

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