I never imagined that driving in winter could be a joy until I drove this tire. Now I understand the adds. It was like it wasn't even winter. The have summer like levels of grip. Even on dreaded black ice. While other vehicles including SUV's were spinning and sliding I was just gone! They are like Velcro. Unbelievable. Almost sad when spring came along it was time to take them off. Almost....I'm not insane! Definately recommend this tire to anyone who needs traction on slush, snow, ice, even deep snow. I found myself hitting snowdrifts and climbing snow mountains in plowed parking lots just to make my girls giggle. Excellent tire.