When I tell people that I work for Tire Rack, they inevitably ask, "What is the best tire?"
Most drivers are aware of major brands such as Michelin, Goodyear and Firestone. Therefore, they expect me to name one manufacturer that stands above the rest. The same away our hometown Notre Dame Fighting Irish are the number one team in college football.
Most major innovations pioneered by the tire companies have been adapted by the tire industry as a whole. After testing hundreds of tires and talking to a large volume of drivers, I've concluded that there simply is no "best" brand. However, there is a tire that's best for how, where and what you drive.
As you research your choices, you'll find a few tires that are great for their niche. Snowbelt drivers should run dedicated winter / snow tires. If circumstances prevent you from doing so, the Ultra High Performance All-Season Continental ExtremeContact DWS provides surprisingly good snow grip for its class. If you need great wet and dry traction in warm weather driving, consider the Max Performance Summer Michelin Pilot Super Sport. If your primary concern in the winter is glare ice traction, then Bridgestone's Blizzak WS70 may be your best bet.
Michelin Pilot Super
You'll make the best choice for your vehicle by matching the tire's strengths to how you drive, regardless of the brand.